OUR WORK

SPORTS MANAGEMENT & CONSULTANCY

INIC Sports Management  is working corporate and private clients, who wish to develop and grow their business in the field of sports.

P.U.B.C - PUCHONG UNITED BADMINTON CLUB

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Puchong United Badminton Club Sdn Bhd (PUBC) - a professional badminton club, among 12 premium badminton clubs, taking part in World Class Badminton League - Malaysia Purple League (MPL). The club is been featured extensively on newspaper and television, which is created more than RM 51,000 000.00 in PR Value and successfully garnered high awareness and attention within international and local community.

Top Club Achievements are:

  • Champion (Malaysia Purple League) - Season 2018/2019
  • Champion (Malaysia Purple League) - Season 2017/2018
  • Runner Up (Malaysia Purple League) - Season 2016/2017
  • Runner Up (Champion Challenge) - Season 2015/2016
  • 2nd Runner Up (Malaysia Purple League) - Season 2015/2016
  • 2nd Runner Up (Rookie Cup) - Season 2015/2016

Services:

Manages and leads professional badminton club. In charge of team structure and management, Club directions, PR/Media engagement, sponsors engagement and collaboration & creating opportunity for the talents in Malaysia and abroad :

  • Consultancy & Advisory
  • Operations Management & Match/ Team Management
  • Operation schedule planning (goals & objective set up)
  • Team Structure & Management
  • Club PR/Media Representation Planning
  • Sponsors Relations (Sponsorship Proposals/ROI Advisory/ Sponsors Sports Programs Development)
  • To Create Opportunity for the talents in Malaysia
  • Cost Planning & Advisory
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FORUM19

INIC Sports Management Sdn.Bhd. is engaged to plan, structure and build up the sports programs for sport facility, operating under the brand - Forum19, inclusive if brand development, marketing, PR & Event Management consultancy.

Services:

  • Sports Management Consultancy and Services for multi-purpose training center, operating under the name "Forum19"
  • Sports facility Management solutions and reporting
  • Operation Management Consultancy and solutions
  • Sports facility Business Development Consultancy
  • Marketing/PR

Achieving of:

  • operating system implementation
  • increase of sale
  • facility awereness
  • multiple variety of events taking place at the venue
  • facilitation of local & overseas clients at sports facility hostel

 

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SPORTS TOURISM

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Clients of INIC Sports Management Sdn.Bhd. ranges from private sector (the new generation of travellers, who desire to gain a new vacation experience) to national and state organisations, who wish to conduct the sports development of their team by sharing the experience with other nations. "Malaysia Badminton Experience" is a product specially developed by INIC Sports Management team as to look at the wider angle to sports industry and emphasises expenditure of badminton industry worldwide.

"Malaysia Badminton Experience" is a unique badminton journey for those seeking high level badminton and an exciting travel experience.

We offer badminton training and vacation packages for people of all ages and abilities. Whether player is an aspiring professional, or just a wandering badminton soul, we have something that will suit any taste and budget.

Our philosophy is only to work with qualified Malaysian or International coaches and selected local academies in order bring a world class badminton experience to our customers.

First and foremost, we are dedicated to player improvement.  However, we understand that improvement should not come at any cost and so we prioritise the health of our athletes as they work in our program. Further, for any training to be sustainable, the journey of learning as well as the destination, must be worthwhile. We strive therefore to create a balance between hard work and enjoyment through learning.

Our team of coaches have widely studied different philosophies of the game. In essence, we blend traditional ‘Eastern’ values of hard work, discipline and mastery of skills, with ‘Western’ methods that emphasise technical understanding, measurable progress and positive reinforcement. Only in Kuala Lumpur, where the great cultures of the badminton fraternity meet is such an approach possible.

Notable Elite teams that have trained with us:

  • Russian National Para Olympic Team in preparation for the Major Tournaments: Para Olympic and World Deaf Badminton Championship and National Russian Championship
  • State Badminton Federation of Saratov Region
  • Top Russian badminton national players in preparation to Olympic Games: Vladimir Malkov, Natalia Perminova, Ksenia Polikarpova
  • State Badminton Federation of Bashkortostan Region
  • Ukraine Junior National Players
  • New Zealand National Player

 

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CSR PROGRAMS

BEKO PUBC FOUNDATION

BEKO/PUBC Junior Foundation is aimed at developing junior badminton players in Malaysia and beyond. The tagline ‘You and Me Can Play’ embraces the uniqueness and personalisation of this foundation, as we aim to provide every passionate child nationwide, regardless of their background, the opportunity to play the sport we love the most – Badminton.

“ Our vision is to transform and unite the communities via Badminton as well as domination of the Badminton world from our PUBC – Beko athletes & family. Everyone can play, You & Me can play! “

Objectives:

  • To establish PUBC Foundation with support of Beko, as recognised contributor for sports and youth development
  • To promote healthy lifestyle and career path for the young children & youth
  • In line with national sports organisations directions: To Nurture the Talents
  • To accumulate pool of young talents and young enthusiasts by providing platforms and supports for developmentTo unite the multi-cultural nation via badminton
  • to promote healthy lifestyle and career path for the young children & youth

Services:

  • Design of Foundation Program
  • Consultancy & Advisory
  • Operations Management 
  • Operation schedule planning (goals & objective set up)
  • Team Structure & Management
  • Club PR/Media Relations 
  • To Create Opportunity for the talents in Malaysia
  • Cost Planning & Advisory
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DEVELOPMENT PROGRAM IN PETALING UTAMA DISTRICT

Badminton Youth Development Program for Schools 

Plan, develop and implement badminton programs, clinics and training camps for Petaling Utama district education office (PPDPU) supplies Sports Council for School District in addition of creating opportunity for the young Malaysian talents, health awareness, discipline and interaction among peers and senior involving 500 students and teachers for 96 schools (primary & secondary) a day.

Majlis Sukan Sekolah Daerah (MSSD 2014/2015/2016)

Supported via sponsorship by Forum19, engagement of preparation to the Majlis Sukan Sekolah Daerah Petaling Utama and centralised training. To help the district to clinch overall title at the state level (2014 - 2017).

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YAYASAN ARTIS 1 MALAYSIA 

Formulate, manage and implement the program Kojohanan Cup Badminton YA1M (Yayasan Artis 1 Malaysia) for development of sport between artists and spread the awareness of sports through media engagement.

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GRAND ASIAN CELEBRITY CHARITY BADMINTON TOURNAMENT 2018 

 

Provide and manage technical support for Grand Asian Celebrity Charity Badminton Tournament 2018. The event aimed to raise funds for Spastic Children's Association of Selangor & Federal Territory  via charity badminton.

Services:

  • Draws of the tournament formation: www.tournamentsoftware.com
  • Match Scheduling
  • Consultancy & Advisory
  • Operations Management & Supervision
  • Supply of certified technical officials
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